How to Hire the Right Freelance Shopify Developer in India: A Global Brand’s Guide

Hey there! Priya here — your friendly Shopify developer based in India. If you’ve been wondering how to hire a Shopify developer in India who really understands your brand and can build a powerful, conversion-driven store, you’re in the right place.

As someone who’s worked with global brands and startups alike, I know that Shopify freelancer selection India can be overwhelming. There are tons of talented folks, but finding the right Indian Shopify expert for your project? That’s where many get stuck. So let me walk you through the exact steps you should follow to hire Shopify India talent that fits your needs — with zero guesswork and all clarity.

TABLE OF CONTENT 

  • Defining Your Shopify Development Needs: The First Step to Success
  • Where to Find Skilled Freelance Shopify Developers in India
  • How to Evaluate and Shortlist Freelancers: Quality Over Quantity
  • Interview Tips: Ask the Right Questions to Hire Indian Shopify Experts
  • Managing Contracts, Payments, and Deliverables: Protect Your Investment
  • Ensuring Smooth Collaboration and Long-Term Success
  • Common Mistakes to Avoid When Hiring a Shopify Developer in India
  • Why Hire a Shopify Developer in India?
  • Final Thoughts: Your Next Steps to Hire Shopify India Talent

Defining Your Shopify Development Needs: The First Step to Success

Before you start your search, it’s essential to define what your Shopify project actually requires. This sounds simple, but you’d be surprised how many businesses jump in without this clarity.

Ask yourself:

  • Am I building a brand-new Shopify store or upgrading an existing one?
  • Do I need a simple theme customization, or full-scale custom app development?
  • What’s my budget and deadline?
  • Will I need ongoing support and maintenance?

Knowing these helps you communicate clearly with any Shopify developer India you consider and sets realistic expectations upfront. This clarity makes the Shopify freelancer selection India process smooth and efficient.

Where to Find Skilled Freelance Shopify Developers in India

India is a massive hub for talented Shopify developers, but the challenge often lies in knowing where exactly to look. Whether you’re launching a brand-new store or optimizing an existing one, here are some tried-and-true platforms and methods I always recommend:

1. Freelance Platforms like Upwork, Fiverr, and Freelancer

These global platforms are packed with Shopify experts from India. You can easily filter developers based on their location, skill set, hourly rate, and experience level.
One of the best parts? You get access to real client reviews, detailed portfolios, and project ratings — all of which help you make a more informed choice.
Once you find someone who stands out, you can message them directly to discuss your project needs.

2. The Shopify Experts Directory

This is Shopify’s very own directory of pre-vetted professionals. It’s a curated list of agencies and freelancers who specialize in different aspects of Shopify — from store setup and development to design and marketing.
Since it’s run by Shopify, you can trust the quality and professionalism of the experts listed there.
You can even filter by country to find Indian Shopify developers specifically.

3. LinkedIn

LinkedIn is an underrated but powerful tool for finding freelance developers. Just search for keywords like “Shopify developer India” or “freelance Shopify expert”.
You’ll find individuals and agencies, see their work experience, endorsements, and even mutual connections.
Pro tip: A quick message asking for availability and a portfolio often opens up great conversations.

4. Referrals and Networking

Sometimes, the best talent doesn’t come from platforms — it comes from people you trust. Ask peers, clients, or fellow entrepreneurs for recommendations.
A developer who comes through a referral often has a proven track record and understands the expectations from the get-go.

Wherever you find your freelancer, make sure to check if they’ve worked on projects similar to yours. Experience in your specific industry or store type can make a huge difference in execution, speed, and results.

How to Evaluate and Shortlist Freelancers: Quality Over Quantity

Once you have a list of potential candidates, it’s time to narrow down to the best ones. Here’s my checklist for evaluating Indian Shopify experts:

CriteriaWhat to Look For
Portfolio QualityDoes their past work align with your brand’s design style and functionality needs? Review for both aesthetics and usability.
Client FeedbackGo beyond the star ratings. Read detailed reviews to assess how they handle communication, timelines, and unexpected challenges.
Technical SkillsEnsure they’re proficient in Shopify Liquid, theme customization, API integrations, and building custom apps if needed.
CommunicationLook for developers who are responsive, clear, and transparent. Smooth communication is essential, especially when working remotely.
AvailabilityConfirm they have enough bandwidth to commit to your project and meet deadlines.

Being selective here pays off in the long run. Don’t rush — the right developer can elevate your entire ecommerce game.

Interview Tips: Ask the Right Questions to Hire Indian Shopify Experts

Interviewing freelancers can be intimidating, but it’s your best chance to gauge fit and expertise. Here are my favorite questions to ask when you want to hire Shopify India talent:

  • Can you walk me through a Shopify project you’re proud of? What challenges did you face, and how did you solve them?
  • How do you handle scope changes or urgent requests during a project?
  • Which project management and communication tools do you use?
  • How do you ensure that deadlines are met, especially when working with clients in other countries?
  • What’s your availability like? Will you be working on other projects simultaneously?

These questions reveal not only skills but also professionalism and reliability.

Managing Contracts, Payments, and Deliverables: Protect Your Investment

When you decide to hire a freelance Shopify developer in India, it’s essential to have clear agreements. Here’s what to include:

Project Terms Accordion

Key Project Terms

Project Scope and Deliverables

Clearly outline what work will be done and what final outputs you’ll receive — from theme design to integrations and testing.

Timeline and Milestones

Break the project into phases with realistic deadlines and checkpoints. This helps track progress and avoid last-minute rushes.

Payment Terms

Decide between a fixed price or hourly rate. Define a clear payment schedule. Using escrow platforms (like Upwork) adds a layer of security for both parties.

Intellectual Property

Ensure that you’ll own all store code, designs, and assets after the project is completed — this should be clearly stated in your agreement.

Confidentiality

If needed, ask your developer to sign an NDA to protect sensitive brand information and future plans.

Documenting these terms protects both you and your developer — setting expectations and reducing chances of disputes.

Ensuring Smooth Collaboration and Long-Term Success

Finding the right Shopify freelancer in India is just the start. To make sure your project succeeds and your relationship lasts:

  • Use collaboration tools like Slack, Trello, or Asana to keep everyone aligned.
  • Schedule regular check-ins and progress updates — don’t wait for surprises.
  • Be prompt and clear with feedback. And remember, your Shopify expert’s advice is valuable — listen!
  • Consider your Shopify developer a partner for the long haul — Shopify stores need updates and optimizations over time.

Building this kind of relationship ensures you get the best from your investment and can scale smoothly.

Common Mistakes to Avoid When Hiring a Shopify Developer in India

Hiring a Shopify developer can feel daunting, especially if it’s your first time. To make sure you don’t run into common pitfalls, here are some mistakes I often see and how to avoid them:

Mistake Why It’s a Problem What To Do Instead
Not Defining Clear Project Requirements Leads to scope creep, delays, and unexpected costs. Create a detailed brief with goals, features, and deliverables before hiring.
Choosing Based on Price Alone Cheap doesn’t always mean value — it may cost more later in fixes. Balance cost with skill, experience, and communication quality.
Ignoring Communication Style and Availability Can cause misunderstandings, misalignment, and project slowdowns. Choose a developer who’s responsive, clear, and available in your time zone.
Overlooking Portfolio and References You might hire someone not suited to your store’s needs. Review their work and ask for client testimonials or references.
Not Planning for Post-Launch Support You’re left stranded if issues come up after launch. Ask upfront if they provide support and maintenance packages.
Neglecting Contracts and Legalities Can lead to disputes over payment, ownership, and timelines. Use a written agreement with clear terms and deliverables.

Avoiding these pitfalls helps you build a successful, stress-free partnership with your Shopify developer in India.

Why Hire a Shopify Developer in India?

You might be wondering — why should I hire a Shopify expert from India over someone from elsewhere?
Well, here are a few solid reasons that make Indian developers stand out:

1. A Deep Talent Pool
India is home to a large number of highly skilled Shopify developers. Many of them have worked with international clients and are well-versed in global ecommerce standards.
Whether it’s theme customization, app integration, or performance optimization — there’s someone with the exact experience you need.

2. Competitive Pricing, High Value
One of the most compelling reasons? Cost-effectiveness.
You’ll find that Indian developers typically offer more affordable rates compared to counterparts in Western countries — without compromising on quality.
This makes it easier to get more done within your budget, whether you’re a startup or scaling enterprise.

3. English Proficiency & Global Perspective
Communication is rarely a barrier. Most Indian Shopify experts are fluent in English and are used to working with clients across the US, UK, Europe, Australia, and beyond.
They also stay up-to-date with global ecommerce trends, UX best practices, and conversion-focused strategies.

4. Time Zone Flexibility
The time zone difference can actually be an advantage.
Many Indian developers are open to flexible schedules and overlapping hours to suit your time zone.
This means faster turnaround, efficient collaboration, and support when you need it.

Final Thoughts: Your Next Steps to Hire Shopify Talent from India

If you’re serious about taking your online store to the next level, partnering with a reliable, experienced Shopify freelancer from India can be a game-changer.

Here’s how to move forward with confidence:

Start with clarity. Know what you want — full store setup, theme customization, speed optimization, or app integrations.
Explore platforms like Upwork, Fiverr, Freelancer, and the Shopify Experts Directory. Also, ask peers for recommendations.
Review portfolios, client feedback, and communication style carefully.
Ask about timelines, challenges, Shopify best practices, and post-launch support.
Agree on deadlines, deliverables, payments, and revisions.
Build a partnership by sharing your vision and collaborating long-term.

If you’re looking for someone who not only understands the technical side of Shopify, but also genuinely cares about your brand’s success — I’m here to help.

Feel free to reach out. Let’s bring your ecommerce vision to life, together.

Social Media Image Sizes: A Quick Reference Guide for Each Network

Social media image sizes seem to change constantly.

One moment you have the perfect cover page for your account. The next, it’s been resized, and looks all pixelated and wrong.

It doesn’t help that information about official dimensions and image sizes are harder to find than a civil discussion on politics on Facebook.

But not if you consult our guide to social media image sizes first!

Below are the most recent social media image dimensions, as of 2019.

Social media image sizes in 2019

Instagram image sizes

Twitter image sizes

Facebook image sizes

LinkedIn image sizes

Pinterest image sizes

Tumblr image sizes

Snapchat image sizes

YouTube image sizes

TikTok image sizes

Bonus: Get the always-up-to-date social media image size cheat sheet. The free resource includes recommended photo dimensions for every type of image on every major network.

Instagram image sizes

Instagram now supports horizontally and vertically oriented images along with the square images they used to prefer.

This increases your options, but also makes image dimensions a little trickier to get right. Follow these guidelines to make sure your images end up looking their best.

Instagram profile photo size: 110 x 110 pixels

Instagram profile photos need to be 110 x 110 pixels at minimum. They’re stored at 320 x 320 pixels so make sure to upload an image at least that big, to future-proof.

Also, they are displayed as a circle. So make sure any elements you want to focus on in the photo are centered so they don’t get cropped out.

Instagram feed photos size:

  • Landscape: 1080 x 566 pixels
  • Portrait: 1080 x 1350 pixels
  • Square: 1080 x 1080 pixels
  • Supported aspect ratios: Anywhere between 1.91:1 and 4:5
  • Recommended image size: Width of 1080 pixels, height between 566 and 1350 pixels (depending on whether the image is landscape or portrait)

Tips:

  • If you want your images to look their best on Instagram, aim to upload an image that is 1080 pixels wide.
  • Larger images will be sized down to 1080 pixels, and images less than 320 pixels will be sized up to 320 pixels wide.
  • If the aspect ratio of your photo isn’t supported, it will be “cropped to fit a supported ratio.”

Instagram thumbnail size:

  • Display size: 161 x 161 pixels
  • Recommended upload size: 1080 pixels wide

Tips:

  • For best images: Instagram stores versions of these thumbnails that are as large as 1080 x 1080. To future-proof your Instagram, upload images that are as large as possible.

Instagram stories image size: 1080 x 1920 pixels (recommended)

Tips:

  • These images are highly dependant on the device that the story is being displayed on (each story is tailored to the resolution of your device) so it’s hard to suggest an exact image size. For best results, upload an image that is 1080 x 1920.

Instagram ads sizes:

  • Landscape: 1080 x 566 pixels
  • Square: 1080 x 1080 pixels
  • Minimum width: 320 pixels
  • Maximum width: 1080 pixels
  • Supported aspect ratios: Anywhere between 1.91:1 and 4:5

Instagram stories ads sizes: 1080 x 1920 pixels (recommended)

Tips:

  • Because the exact dimensions of stories are highly dependant on the device they’re displayed on, Instagram recommends leaving roughly “14% (250 pixels) of the top and bottom of the image free from text and logos” to prevent them from being covered.
  • Also remember that images that consist of more than 20% text may experience reduced delivery, due to Instagram’s rules around text in images.

Twitter image sizes

Tweets that include images consistently get more clickthroughs, more likes, and more retweets than non-image tweets. So it pays to get images right on Twitter. If you’re unsure which image dimensions to use, stick to the recommended sizes below:

Twitter profile photo size:

Recommended image size: 400 by 400 pixels
Minimum image size: 200 by 200 pixels

Twitter header image size: 1500 x 500 pixels (recommended)

Tips:

  • Twitter will accept an image as small as 1024 x 280, but it’s best to use the maximum available size.

Twitter in-stream image size: 1024 x 512 pixels (recommended)

  • Minimum size: 440 x 220 pixels
  • Recommended aspect ratio: 16:9
  • Supported formats: .GIF, .JPG, .PNG
  • Maximum file size: 3 MB for photos, 5 MB for animated gifs

Twitter summary card image size:

  • Size: 280 x 150 pixels
  • Supported formats: GIF, JPG, PNG
  • Maximum file size: 1MB

Twitter ad image size:

  • Website card image: 800 x 418 pixels for 1.91:1 aspect ratio, 800 x 800 for 1:1 aspect ratio
  • App card image: 800 x 800 pixels (max 3mb) for 1:1 aspect ratio. 800 x 418 pixels (max 3mb) for 1.91:1 aspect ratio
  • Single and multi-image tweets: Minimum 600 x 335 pixels, use larger images for best results
  • Direct Message card: Minimum width 800 pixels

Facebook image sizes

Facebook updates its design and image dimensions constantly, so the best strategy to use on the platform is to future-proof. Always upload the highest-quality image you can, and stick to Facebook’s recommended file formats for best results.

Facebook profile photo size: 170 x 170 pixels (on most computers)

Your profile picture will display at 170 x 170 pixels on desktop, and 128 x 128 pixels on smartphones.

Facebook cover photo size: 720 x 315 pixels (recommended)

  • Display size desktop: 820 x 312 pixels
  • Display size smartphone: 640 x 360 pixels
  • Minimum size: 400 x 150 pixels

Tips

  • To avoid any compression or distortion, upload a .JPG or .PNG file (experiment to see which works best) less than 100 KB, and don’t drag to reposition once you’ve uploaded your cover photo.

Facebook timeline photos size:

  • Recommended size: 1200 x 630 pixels
  • Minimum size: 600 x 315 pixels

Facebook event cover photo size: 1920 x 1080 pixels (16:9 ratio)

Tips

  • Images narrower than 1920 pixels will be enlarged to fit, images wider than 1920 pixels will be cropped on both sides. Images taller than 1080 pixels will be cropped from top and bottom.

Facebook panorama or 360 photo size:

  • Minimum image size: Facebook says that it should be “30,000 pixels in any dimension, and less than 135,000,000 pixels in total size.”
  • Aspect ratio: 2:1

Tips

  • Facebook automatically recognizes and processes these images based on “camera-specific metadata found in photos taken using 360-ready devices.”

Facebook ads size:

  • Facebook timeline ads size: at least 1200 x 628 pixels
  • Aspect ratio: 9:16 to 16:9

Tips

  • Facebook recommends that you upload “the highest resolution image available” in either .JPG or .PNG format, cropped to a supported aspect ratio. Also remember that images that “consist of more than 20 percent text may experience reduced delivery,” as per Facebook’s text in images rules.

Facebook right column ads size: at least 1200 x 628 pixels, 9:16 to 16:9 aspect ratio

Tips

  • Same rules as timeline images (upload highest resolution possible, keep text to a minimum).
  • Remember that right column ads are a desktop-only format

Facebook instant articles ads size: at least 1,200 x 628 pixels, 9:16 to 16:9 aspect ratio

Facebook Marketplace ads size: at least 1,200 x 628 pixels, 9:16 to 16:9 aspect ratio

Facebook messenger ads size:

  • Image size: 254 x 133 pixels
  • Image ratio: 16:9 to 1:1

Facebook Stories: 1080 x 1920 pixels (but keep your text within 1080 x 1420)

Carousel photos: At least 1080 x 1080 pixels

LinkedIn image sizes

Pairing your LinkedIn updates—whether it be through your personal profile, or through a company page—been consistently shown to increase comments and sharing on the platform.

Stick to the recommended sizes below for best results, and always make sure to look at your profile and content on multiple devices before finalizing.

LinkedIn profile photo size: 400 x 400 pixels or larger (recommended)

Tips

  • LinkedIn can accommodate large profile photo files (anything up to 8MB) so upload as large as you can to future-proof.

LinkedIn profile cover image size: 1584 x 396 pixels (recommended)

  • Aspect ratio: 4:1

Tips

  • Cover photos are cropped differently on mobile and desktop—make sure to view your profile on both kinds of display before finalizing.

LinkedIn company page sizes:

  • Cover photo size: 1536 x 768 pixels
  • Company logo size: 300 x 300 pixels
  • Overview tab image size: 360 x 120 pixels
  • Overview tab cover image size: 1192 x 220 pixels
  • Life tab hero image size: 1128 x 376 pixels
  • Life tab custom modules image size: 502 x 282 pixels
  • Life tab company photos image sizes: 900 x 600 pixels
  • Square logo: 60 x 60 pixels

Tips

  • When posting image updates to your company page, make sure to use .PNG or .JPG images and an aspect ratio of 1.91:1 (1200 x 627 pixel images are ideal).

Linkedin blog post link image size: 1200 x 628 pixels (recommended)

Linkedin photo share image size: 1200 x 1200 pixels for desktop, 1200 x 628 pixels for mobile (recommended)

Linkedin ads size:

  • Company logo size for ads: 100 x 100 pixels
  • Spotlight ads logo size: 100 x 100 pixels
  • Spotlight ads custom background image: 300 x 250 pixels
  • Sponsored content images: 1200 x 627 pixels (1.91:1 aspect ratio)

Pinterest image sizes

Pinterest profile photo size: 165 x 165 pixels (recommended)

Tips

  • Your profile image will be scaled down to 32 x 32 pixels elsewhere, so make sure to preview on desktop and mobile before finalizing.

Social Media Image Sizes: A Quick Reference Guide for Each Network | Hootsuite Blog

Pinterest pin image size: between 600 and 735 pixels wide, 2:3 aspect ratio (recommended)

Tips

  • Remember that in previews and on boards, pins are 236 pixels wide and cropped vertically (make sure nothing important is cropped out when uploading pins that are particularly long/tall).

Promoted pins, one-tap promoted pins, promoted app pins size:

  • Recommended size: 1000 x 1500 (aspect ratio 2:3)
  • Minimum width: 600 pixels
  • Minimum height: 900 pixels
  • Maximum height: 2100 pixels
  • Recommended format: .GIF, .JPG or .PNG
  • Thumbnail sizes: 69 x 69 pixels for small thumbnails, 216 x 146 pixels for large thumbnails\Promoted video
  • Aspect ratio minimum: Shorter than 1:2, taller than 1.91:1
  • Aspect ratio recommended: 1:1 for square videos, and 2:3 or 9:16 for vertical videos.
  • Maximum file size: 2GB
  • File type: .mp4, .mov, and .m4v

Tumblr image sizes

Tumblr profile photo size:

  • Recommended size: 128 x 128 pixels
  • Minimum size: 64 x 64 pixels

Dashboard view image:

  • Minimum size: 500 x 750 pixels
  • Maximum size: 1280 x 1920 pixels

Tumblr photo set:

  • One image: each photo 500 pixels wide
  • Two image: each photo 245 pixels wide
  • Three image: each photo 160 pixels wide

Tumblr images in a shared link or text post:

  • The thumbnail image in a link will display at 130 x 130 pixels.
  • Images in a text post display at a width of 125 pixels, but expand when clicked on.

Tumblr audio post image size: 169 x 169 pixels

Tumblr ads image size: 1280 x 1920 pixels (recommended)

Snapchat image sizes

Snapchat ads image size: 1080 x 1920 pixels (recommended)

  • Aspect ratio: 9:16

Snapchat Geofilter image size: 1080 x 1920 (recommended)

  • Aspect ratio: 9:16

Resource: How to Create a Custom Snapchat Geofilter

YouTube image sizes

YouTube profile photo size: 800 x 800 pixels (recommended)

Tips

  • YouTube allows you to choose different borders for your profile photo. However, the size is always the same. Make sure the focus of your photo is centered for best results.

YouTube channel cover photo size: 2560 x 1440 pixels

  • Minimum area for text and logos without being cut off: 1546 x 423 pixels
  • Minimum dimension for upload: 2048 x 1152 pixels
  • Maximum file size: 6MB

Resource: How to make the best YouTube channel art (plus 5 free templates).

YouTube video size: 1280 x 720 pixels (HD)

Tips

  • YouTube requires videos to be 1280 x 720 pixels in order to meet HD standards. This is highly suggested in order to have good image quality on your video and also attract viewers.

Tik Tok image sizes

Tik Tok profile photo size: 100 x 100 pixels

Tips

  • While 100 x 100 is the minimum image size, we recommend you hit at least 200 x 200 for best quality.

Tik Tok cover photo size: 900 x 300 pixels

Tik Tok video size: 1080 x 1920

Tips

  • The ideal aspect ratio for Tik Tok videos is 1:1 or 4:5

Beyond sizes, here are some other important things to know about creating images for social media:

Bonus: Get the always-up-to-date social media image size cheat sheet. The free resource includes recommended photo dimensions for every type of image on every major network.

Don’t feel like memorizing all this info? Easily resize your social media images for publication through Hootsuite Compose, which includes up-to-date image dimensions for every social network.

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The post Social Media Image Sizes: A Quick Reference Guide for Each Network appeared first on Hootsuite Social Media Management.

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